Quotables: On EasyBake Ovens

14 Aug 2009, Posted by Jennifer Iannolo in news & buzz

My Twitter pal Chip Griffin from Media Bullseye wrote an article today likening social media to levels of cooking appliances, with the EasyBake being the starter model. I found the idea quite humorous, and ended up getting a little quote love. :) His analogy is a good one, and worth a read if you are thinking about dipping your toe into the social media arena.

In cooking, you might think of entry-level as an Easybake Oven. These much-maligned children’s toys can be used for cooking, though I have not done so myself. My lack of experience seems irrelevant, however, since someone actually created a cookbook on the subject. I kid you not. And Jennifer Iannolo told me on Twitter this morning that she “can work an EasyBake like nobody’s bidness.

You can see the full article here: Cooking Social Media with an EasyBake Oven vs. a Viking Range

Thanks Chip!